Granata

About

Granata is a boutique anglo-italian brand based in South London founded by James Granata that combines his coastal Italian heritage with his London upbringing. James used Fashion as a median to channel his creativity and emotion - Founding Granata in 2022, importing high quality garments and fabrics and applying tradtional Italian tailoring skills he learned from his grandparents to create sophisitcated essentials for every occasion.

Delivered Output

Identity design, Merchandising, Store signage, tags.

Vantio took my name, process, vision abnd turned it into a fully function commercial identity I could stretch and execute across a wide range of lines, accessories and in-store POS. We're so inspired by their efforts. I can't thank them enough for their output on this.

James Granata

Founder & Creative Director, Granata

Brand Identity

A sophisticated identity system that compliments the brand's staple burgundy colouring. Combining tradition with modern familiarity through typeface pairs and graphical elements to draw the eye into a busy cityscape. Custom-type ligatures and alternative glyphs for additional characteristic support across the brand's channels.

Making the wheel turn.

Our contribution to Granata enabled:

£8k

In profit on their first line drops

66k

Secured in grants and investments

101k

Impressions across social media channels.

The wheel turning creative studio.

Based in Worchester, UK.

©2025 VANTIO operates as a trading name of Creative Blue Ltd.  UK Registered business no. 15682468 - UK Registered VAT No. 466204692. All Rights Reserved.